Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Director, Marketing Technology & Gen-AI Solutions (APAC)

Location: Sydney, Australia

About the role:

OLIVER is on a mission to become the #1 generative AI marketing agency in APAC, and we need a world-class leader to make it happen. Over the past year, our clients have dramatically shifted from requesting traditional staffing models to demanding sophisticated, AI-powered marketing transformation.

This is where you come in. As our Director of Marketing Technology & Gen-AI Solutions, you'll be the strategic architect who transforms how we consult, design, and deliver for clients. You will be a trusted advisor to senior marketing executives—auditing tech stacks, mapping AI opportunities, and steering the adoption of transformative technologies that deliver ROI across creative, media, and strategy operations for clients.

If you're energized by the intersection of cutting-edge AI, marketing technology, and client transformation—and you want the autonomy to shape a region-wide capability—this role offers unparalleled impact.

What you will be doing:

Client Strategy & Advisory

Act as the senior subject matter expert and consultant for OLIVER’s top 10-15 APAC client accounts on all things Gen-AI and Martech.
Design transformation roadmaps and strategies that combine MarTech platforms, automation workflows, and generative AI applications that address client pain points and drive measurable value
Advise on technology selection, tech stack integration, and tailor AI solutions to each client's objectives.

Project & Solution Delivery

Lead comprehensive audits of client marketing technology stacks, identifying integration gaps, inefficiencies, and AI-powered opportunities to drive ROI.
Own end-to-end delivery of transformation projects, ensuring on-time, on-budget, high-quality execution.
Support RFP responses, new business pitches, and high-stakes client presentations on Gen-AI and MarTech topics, representing Oliver's technical credibility.

Training & Enablement

Design and deliver executive workshops and training for client & internal teams on Gen-AI leverage, AI literacy, Martech capabilities and emerging technology trends.
Build scalable frameworks for AI-powered solutions that OLIVER can operationalize internally.

Innovation & Thought Leadership

Continuously track emerging AI, automation, and Martech trends; translate the latest advancements into actionable client opportunities.
Represent the agency in client-facing events, webinars, or industry forums as the Gen-AI/Martech spokesperson.

Governance & Best Practices

Develop and champion AI and Martech governance models for clients, supporting responsible adoption and risk management.
Ensure that all solutions meet client expectations for compliance, security, and ROI.

What you need to be great in this role:

12+ years in client-facing roles within digital marketing, marketing technology, or AI innovation (agency, consultancy, or SaaS vendor backgrounds strongly preferred).
3+ years of hands-on experience leading Generative AI transformation initiatives - not just talking about AI but deploying it in real marketing operations.
Deep technical fluency with modern MarTech platforms and ecosystems. You should be able to confidently discuss integration architectures, data flows, and platform optimization strategies.
Proven ability to advise senior marketing and business leaders (VP-level and above) on technology-driven transformation. You know how to earn trust and influence decision-makers.
Experience working in APAC markets (understanding regional nuances, client expectations, and cross-cultural communication is essential).
MarTech Platforms: Salesforce Marketing Cloud, Adobe Experience Cloud, HubSpot, Google Marketing Platform, or similar enterprise marketing automation tools.
Gen-AI Tools: OpenAI API, Anthropic Claude, Google Vertex AI, Midjourney, or other LLM/multimodal AI platforms applied to marketing use cases.
Integration & Automation: Zapier, Make (Integromat), MuleSoft, or API-based workflow automation tools.
You're currently a Head of MarTech, AI Capability Director, or Technology Strategy Lead at an agency and have scaled AI/MarTech capabilities across 15+ client accounts. You've led major brand transformations and have war stories about turning technology into competitive advantage.
You're a Solutions Architect, Strategic Consultant, or Customer Success Director at a leading MarTech or AI platform vendor (Salesforce, Adobe, Google, HubSpot, OpenAI, Anthropic). You've completed 50+ enterprise implementations and are exceptional at translating technical capabilities into measurable business outcomes. You're ready to apply your expertise across multiple brands rather than one platform.
Passion for and inquisitive about AI and new technologies
Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical

Req ID: 16338

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Our values shape everything we do:

Be Ambitious to succeed 

Be Imaginative to push the boundaries of what’s possible 

Be Inspirational to do groundbreaking work 

Be always learning and listening to understand 

Be Results-focused  to exceed expectations 

Be actively pro-inclusive and anti-racist across our community, clients and creations 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. 

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.