Company Overview

Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 40 Brands domestically and internationally recognized brands including: Perry Ellis®, Original Penguin® by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel.

SUMMARY

Perry Ellis International is hiring an Assistant Manager of E-Commerce for our online stores reporting to the Site Manager/Associate Site Manager. This role will support online business initiatives and strategies with a focus on maximizing sales and conversion, as well as content uploads. This position is part of the Retail Division (retail stores & e-commerce). The Assistant Site Manager will manage the day-to-day execution of website merchandising across the assigned site(s) and will require cross-functional partnerships with buyers, planners, brand marketing, web design, and more to be successful.

RESPONSIBILITIES:

Business Strategy

Financial Goals: Deliver financial results set forth each fiscal year.
Promotion Execution: Works with Buyer/Planner to execute promotions.
Sales Analysis: Analyze selling by department/style and use findings for future promotional and merchandising strategies.
Reporting: Recap campaigns and promotions to use for insights and hindsight analysis.

Site Merchandising

Product Management: Fully responsible for product uploads to several sites on a timely basis.
Best Practices: Understands market best practices for site merchandising and builds plans to reflect the first-class presentation of products within categories.
User Experience: Responsible for customer’s journey and experience on-site and post-purchase for all devices (mobile, desktop) with a mobile-first mentality; ensure categories are merchandised to optimize for revenue and conversion.
Strategy Alignment: Works closely with cross-functional partners (Digital & Brand Marketing, Omni-Buying/Planning team) to align monthly strategies to exceed goals and identify enhancements based on industry trends.
Storytelling: Work with the site manager on featured shops and seasonal storytelling for respective categories to convert visits into sales.
Inventory: Identify inventory needs and work with planning accordingly to mitigate potential missed opportunities.
Web Enhancement: Partners with the Web Design team to build and enhance site features.
Project Management: Works with Basecamp for project management and implementation of emails, homepages, and other merchandising initiatives.

Site Functionality

Site Audits: Participate in weekly site audits to ensure correct presentation and optimal customer experience.
Data Monitoring: Monitor site traffic, conversion rates, bounce rates, and site speed through Google Analytics; analyze metrics to connect behavioral profiles to sales data.
Optimization: Involved with conversion improvement strategies including A/B testing, product recommendations, "complete the look," and on-site search rules.

Marketing

Email Marketing: Works with Site Manager or Associate on email marketing concept, planning, execution, and analysis.
Brand Alignment: Aligns with all brand initiatives and participates in weekly brand marketing meetings.
Asset Management: Oversees photography, shot lists, and upload accuracy; maintains image expiration dates.
Trend Awareness: Keep abreast of market trends, consumer trends, and e-commerce technology.
Competitive Analysis: Perform and maintain competitive website analysis.
Growth: Develop skills through training, webinars, and industry newsletters.

QUALIFICATIONS:

Analytical: Strong analytical skills.
Communication: Outstanding written and verbal communication skills.
Technical: Strong PC skills (MS Word, Excel) and Google Applications.
Organization: Multi-tasker with strong organizational skills.
Initiative: Able to be resourceful and take initiative.

REQUIREMENTS:

Education: Bachelor's degree in a related business field.
Analytics: Awareness of Digital Marketing Channels and Google Analytics (a plus).
Platforms: Shopify or other e-commerce platforms (a plus).
Experience: Proven performance in a previous position.
Tools: Previous experience with Excel or Google Sheets.
Efficiency: Execution on a timely basis.

What’s In It For You?

Comprehensive Health: Premium Medical, Dental, and Vision plans designed to keep you and your family healthy and thriving.
Financial Security: Secure your future with our 401(k) retirement plan (including a discretionary company match) plus company-provided Basic Life and AD&D Insurance.
Work-Life Balance: Take the time you need to recharge with generous Paid Time Off (PTO) and a full schedule of paid Holidays.
Growth & Support: We invest in your potential through our Tuition Reimbursement program for continuous learning and provide 24/7 personal support via our Member Assistance Program (MAP).
Team Culture: Join a community that celebrates your hard work with regular Associate Engagement Events, ranging from seasonal celebrations to on-site wellness activities.
Exclusive Style Perks: Look your best for less with generous Associate Clothing Discounts across all our company stores and e-commerce sites.

Legal Disclaimer:

Perry Ellis International is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other legally protected status. All qualified applicants will receive consideration for employment without regard to their individual background and characteristics. We are committed to providing a workplace free of any discrimination or harassment. This commitment extends to all aspects of employment, including hiring, promotion, transfer, compensation, and termination. By submitting your application, you acknowledge and agree to the company's commitment to equal employment opportunities.

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